Alternative Strategies for E-Commerce


NextLevelObjects offers retailers a variety of e-commerce configuration strategies. Retailers do not have to commit to a configuration strategy in advance. Retailers can add, change, and delete web sites and web stores as internal, marketing and competitive conditions change.

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Multi-Site Shopping Cart Configuration

Multi-Site Shopping Cart Configuration
Create an unlimited number of web sites. Each web site is targeted to a specific customer or market segment.

Each web site contains its own unique shopping cart. Business rules are assigned to each cart depending on the requirements of the web site.

One product catalog is shared among all web sites. Products can be assigned to web sites. Product data (such as descriptions, price, etc.) can be customized for each web site.

One code base and one database supports all web sites and shopping carts. bar



Multi-Store Shopping Cart Configuration (Web Mall)

Multi-Store Shopping Cart Configuration Web Mall
Create an unlimited number of web stores. Each web store targets a specific customer segment, a specific market segment, or contains a specific grouping of products (vendor, brand, type, etc).

Web stores share a common shopping cart. Each web store abides by the rules of the shopping cart.

Check out process applies to all web stores.

One code base and one database supports all web stores and the shopping cart. bar



Multi-Site, Multi-Store Shopping Cart Configuration

Multi-Site, Multi-Store Shopping Cart Configuration
Combines multi-site, multi-store capabilities in one installation.

One product catalog is shared among all web sites. Products can be assigned to web sites. Product data (such as descriptions, price, etc.) can be customized for each web site.

Check out process is cart specific.

One code base and one database supports all web sites,web stores and shopping carts.



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Multi-Vendor Shopping Cart Configuration

Multi-Vendor Shopping Cart Configuration
Wholesalers, manufacturers and other vendors/suppliers/partners can enter and maintain their own product data.

Vendors can print reports, ship products, manage inventory, and accept returns.

Completely secure. Vendors can't affect each other's data.

System administrator has ultimate authority over all product data.

System administrator assigns vendors to web sites.

Vendors can customize product data per web site.



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Traditional Shopping Cart Configuration

Traditional Shopping Cart Configuration
Good starting point for multi-site, multi-store shopping cart environment.

Set up main e-commerce web site first.

Add new web sites and new web stores as required.

Add new vendors/suppliers/partners as required.

Unnecessary to add installations or databases as new sites, stores, and vendors are added.

Allows e-commerce strategy to evolve. No need to commit to a particular strategy.


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